Friday, September 14, 2007

‘New York Times’ Enters Distance Learning Market

The New York Times on Thursday announced a major push into higher education — with new efforts to provide distance education, course content and social networking. A number of colleges are already either committed to using the new technologies or are in negotiations to start doing so, evidence of the strong power of the Times brand in academe.

If successful, the enterprises could help some colleges start or expand distance education and might provide professors and students with information that might replace the need for some textbooks or course materials, college officials say.

In distance education, the Times will be providing technology and marketing for non-credit courses taught by college and university professors. Funds from tuition revenue will be split (with the precise formula varying) between the colleges and the Times. Among the institutions that are already part of the effort are Mount Holyoke College

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